Social Power for Gastroenterology Practices

Social media platforms provide the extensive reach needed to help your practice stand out in a crowded marketplace.

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Summary

Social media and the world of gastroenterology may seem like a strange pairing, but social media has become a necessity for businesses, even medical practices.

Potential patients check out your social media presence and its interactions and this can affect whether they become actual patients. Social media can help build trust and it allows patients to connect on a more personal level with your gastroenterology practice and your entire staff.

Advice Media's Social Power product is designed to help gastroenterologists build rapport with prospective patients and generate positive reviews and ratings through leading social media sites. You can also take advantage of paid advertising features on these networks to drive website traffic and gain/retain patients.

Social Media Basics

Advice Media’s Social Power product works in tandem with other marketing products to help you build rapport with patients, drive traffic to your website, improve your search rankings, amplify your messaging to clients, boost your reputation, and drive high-quality leads.

Ultimately, these strategies convert leads into patients and generate more revenue for your gastroenterology practice.

A recent study done in January 2020 shows that there are 3.80 billion people that are active on social media.

Source: Hootsuite

HOW ARE YOUR SOCIAL MEDIA EFFORTS PERFORMING?

0%

of social browsers use social media to research products.

0%

of consumers claim they depend on influencer recommendations.

0%

of US adults now report that they are Facebook users.

0%

of Facebook users check their account every day

Are you taking advantage of this phenomenon?

Successful Strategy Components

Create Appealing and Engaging Content

We recommend creating social media profiles and clearly defining a process to post personalized content/images consistently.  These posts give your practice a distinctive personality.

Social media allows your practice and individual gastroenterologists to showcase their expertise while creating a connection with potential patients. Social media followers typically don't see themselves as customers as much as friends and fans. Social Power strengthens this connection through targeted social media campaigns and comprehensive long-term strategies. 

# Fun fact

Social media followers typically don't see themselves as clients as much as friends and fans.

Highlighting your personal side through social media allows your practice and individual gastroenterologists to showcase their expertise while creating a connection with potential patients.

Advice Media's Social Power tool is affordable and effective.

High-resolution images, compelling captions, and gastroenterology specific hashtags are utilized to showcase your practice. When supplemented by personal photos, videos, and graphics from you, a complete image for your practice is created, letting people know a bit more about what makes you unique while celebrating the thread of humanity that connects us all. 

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Did you know ... ?

The average user spends 3 hours per day on social networks and messaging.

Source: Globalwebindex

Regular Posting

Social media demands disciplined, continual posting. This can be difficult for a cosmetic surgery practice to manage. 

With Social Power, you will receive three posts on Instagram and four posts on Facebook every week. 

These efforts help ensure your social media profiles are up to date, complete, compelling, and full of engaging content. This keeps your visitors engaged without taking up the time of your staff members.

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