Are You Maximizing the Impact of Your Efforts?
The Ultimate Guide to OBGYN Marketing
Maybe you’ve just opened your OB-GYN practice, or maybe you’ve been practicing for a while but want to boost your patient numbers.
Advice Media offers a comprehensive suite of digital marketing products for OB-GYN practices:
- Website Design and Development
- Local Power (Local SEO & Directory Listings)
- Review Power (Reputation Management)
- Search Engine Optimization
- Social Power (Social Media)
We can help you expand your online exposure, drive traffic to your website, and generate more leads and patients. The goal is simple — drive more patients to your OB-GYN practice.
It can be daunting trying to figure out how to get the word out that you’re the best resource for women, their bodies, and their reproductive needs. Your needs are unique - you need to reach women of all ages - from starting a family to dealing with menopause, your marketing needs to make sense across many generations. Your digital marketing strategy is a huge part of your practice’s success. With over 20 years of experience marketing for obstetrics practices, we understand the strategy behind creating an OB-GYN practice marketing plan that yields success.
What would doubling your
leads do for your practice?
Average Advice Media SEO client results
Leads Increase in 24 Months
Traffic Increase in 24 Months
Let’s start with the essentials - establishing an online presence with a great looking, user-friendly website. As an OB-GYN practice, you need to stand out from the competition. We create attractive and compelling websites for obstetric practices that confirm that your practice is the best in town.
We offer our Signature Websites on dynamic themes that can easily be personalized in addition to appointment confirmation websites with the copy coming from our extensive content library. This allows us to accommodate all budgets.
Your website is the first point of contact for many potential patients. Making a lasting first impression with an accurate, informative, and engaging website that helps convert clicks to customers is essential for the success of your practice.
Advice Media will always ensure your website is up-to-date, secure, and fully functional. We address problems as they arise and seek the fastest solutions to make sure temporary hiccups don’t cause severe headaches.
We can help you improve your online visibility and easily get found by appearing in relevant searches for your practice’s key procedures.
Every search engine has one goal: provide users with the most relevant result as quickly as possible. Google looks at signals to determine if your website is relevant, trustworthy, and deserving of being ranked higher in search results. Here are some of the most important factors that contribute to the success of your obstetrics practice online.
Advice Media takes every step necessary to ensure all of your practice’s online business directory listings are accurate and up to date. This establishes trust, prevents patient confusion and frustration, and improves search rankings.
Our software will build a robust presence for your practice on Google through the use of Google My Business (GMB). This helps ensure you are seen by the patients who need you the most.
Consistent blog posting on local news, state laws, new procedures, and other relevant obstetric topics provide additional resources and value to your website. Frequent posts educate potential patients, assist with search engine visibility, and help establish your practice as an authoritative and reliable source of information.
Patients can only contact you if they can find you. Improve your search result ranking for key practice-area pages to drive more people to your site.
Manage Your Reputation
Reviews are one of the most significant determining factors in choosing an obstetrician. Set yourself apart from the competition by building and maintaining a solid online reputation.
Did You Know...?
93% of people’s purchasing decisions are impacted by reviews.
Establish your practice as a leader in obstetrics through a comprehensive platform that allows you to request and respond to reviews via email and text message.
Expand Your Reach
Go beyond organic search results to create a more compelling and complete digital presence for both your physicians and obstetrics practice.
Social Media platforms are utilized by 70% of the population.
Source: Pew Research
We will create posts and publish them to your Facebook and Instagram accounts. These posts will highlight your practice areas, obstetric topics, and other relevant information.
The fastest way to jump to the top of Google search results is to utilize paid search advertising. When patients search for services related to your OB-GYN practice that you provide, Advice Media counts on Pay-Per-Click ads to identify more potential patients and direct them to your website.