5 Ways to Maximize your Mobile Marketing Strategy

Now is the time to maximize mobile marketing for your practice. Don’t lose patients because of your mobile presence! With more patients searching on smartphones and tablets, it’s crucial to make sure not only your website, but also your other marketing strategies are reaching mobile viewers. Here’s how: Get a Mobile Website: A mobile website… Read More »

What Users Want Most From Mobile Sites Today

Statistics show that 50% of local searches are performed on mobile devices. Furthermore, reports show an exponential rise in the number of patients searching for health information and providers on smartphones and tablets. If your practice lacks a mobile web presence, you’re failing to reach a huge and growing audience! Still not convinced you need… Read More »

Social Media Ad Budgets Increasing in 2013

Social Media Marketing has two sides. There’s the “free” end, which involves staying active on Facebook, Twitter and Google+, posting targeted content and having a meaningful dialogue with your followers and patients. All that these efforts cost is your time and knowledge. Then, there’s the “paid” side – particularly, Social Media ads. A powerful opportunity… Read More »

3 Ways to Optimize Your Facebook Posts for Mobile

Facebook has approximately 901 million monthly active users—over half of which access Facebook from a smartphone or tablet. Chances are a great number of fans are viewing your posts on their mobile Facebook app, whether it be on their newsfeed or on your page directly. Making sure these mobile viewers are presented with engaging status… Read More »

Content Marketing and the Success of Your Practice

Content marketing. What’s that? It’s creating your own original content and giving it away for free. For free? Are you crazy? Stick with me. There’s nothing that people resent more than feeling like they’re being sold something. It’s the reason we channel surf during commercials, delete pitchy emails, and why we’ll walk out of a… Read More »

Bing’s Social Sidebar and Why Your Practice NEEDS to Be Thinking About It!

Google’s main competitor, Bing, is once again proving that search is going social! The company announced last week that Bing search results will now feature more content from the world’s number-one social network: Facebook. Revamping their “social sidebar,” The Bing Team explained these changes in a recent blog post. “…More often than not, we look… Read More »

Video Visibility Index

An essential part of optimizing a YouTube video channel is maintaining a good rating. A YouTube channel rating is a measure of the popularity of the channel, which is determined by the number of views each video gets, comments and other factors. More, Better Content is Better Some people think having more videos makes a… Read More »

5 Ways to Make Your Practice’s Blog Posts Pop!

It has been estimated that there are over 400 million English-language blogs on the Internet today. With a number like that, you may be thinking, “How could my blog possibly stand out?” Rest assured, even amidst such seemingly enormous competition, your practice’s blog can make an impression — if you know how to gain a… Read More »

Advice Media Heads to LV for AACS Conference

Advice Media will be in attendance at The American Academy of Cosmetic Surgery (AACS) 29th Annual Scientific Meeting in Las Vegas, NV, January 17 – 19th. The conference is at Caesar’s Palace in the Octavius Ballroom. Look for Advice Media at booth # 337. Surgeons from all over the country will be in attendance to… Read More »

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