For the most part, social media is a fairly simple way to grow and keep an audience and clients. Done right, regular posts to Facebook, Twitter, Google+, and other platforms can have a huge reach with relatively little effort on your end. But to really make social media work for you, it’s not quite as […]
Are You Making the Most of Your Social Media Presence? Read More »
When you turn to Google to answer a question, you probably want to ask for information using “natural language,” or the way you naturally phrase a question—just as if you were asking a friend. For example: “What was the most popular movie in 2010?” One issue with such natural language searches has been that Google
Medical marketing can be a difficult arena, especially since the competition for local patients has been increasing among private practices. The ‘push’ method is an outdated approach to marketing and advertising in which you are pushing your product or service onto the patient.
Push vs. Pulling Patients to Your Practice Read More »
Having a terrific website alone isn’t enough to promote your medical practice and reach patients. For digital marketing to really work for you, you need the best tools to drive traffic to your site. There are several ways to boost your practice’s online presence. One of the most cost-effective and powerful is known as pay
Make Your Digital Mark with Pay-Per-Click Read More »
Most of us have taken at least a second to be amazed at how fast modern technology, design — and our own tastes — change. We might feel like we spend as much time updating our computer software as using it. Didn’t we just get that small silver smart phone, and now there’s a must-have
Is your new website already old? Maybe! Read More »
Ever wonder how logos get designed? We decided to share the story of our corporate rebranding… It’s no understatement that brand logos are everywhere these days. You can probably spot too many to count from where you’re sitting right now (on your clothing, computer, coffee mug). But unless you’re a graphic designer, you might not
Not Just Another Logo Read More »
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