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At Advice Media, we’ve always loved search. Maybe it’s the whole needle in the haystack concept that is search. Beyond building great websites, we’ve always been insanely focused on methods to get our clients to the top of those searches for those websites. We’ve been masters of organic search, plus now, as Google has limited organic results somewhat in favor of paid results, we’re just...

Facebook is a busy place. Feeds are full of birthday wishes, photos of the new babies, political rants, and updates of every conceivable sort. The posts coming from your practice page can get lost in all the traffic. But there’s a way to guarantee a better chance of your posts being seen by your target audience — boost them. Boosting your Facebook posts guarantees a degree...

For 35 years, Inc. has welcomed the fastest-growing private companies into a very exclusive club, and Advice Media just received our invitation!  We are honored and proud to be ranked #287 on the 2016 Inc. 500 list. As an Inc. 500 honoree, Advice Media now shares a prestigious pedigree with companies like Intuit, Zappos, and GoPro. Shawn Miele, Chief Executive Officer of Advice Media, said, “We are honored to be...

You’ve seen these sorts of come-on headlines on webpages across the Internet —“14 Celebrities Who Are Now Broke,” “The Natural Cure for Nail Fungus Your Doctor Won’t Tell You,” “You Won’t Believe What Was Living in Their Crawlspace.” You click on the link and the story has little to do with the headline. On YouTube, the same is done with videos. Click on the “related” video...

Do you ever feel as if your personal Facebook feed is sometimes filled with posts from media publishers and other commercial outlets, often at the expense of posts from your friends? Well, you’re not the only one. After more and more Facebook users told the social media behemoth that important posts from close friends often didn’t make it into their news feed, Facebook decided to change...

As Google pushes paid search up higher on search results, seemingly by the day, it’s tempting to think that organic search is a waste of time. This can particularly be true on mobile search, where organic results can be buried below three or four paid search results. But that’s a bad idea. Organic search visits are down, but that’s probably simply due to Google’s ongoing...

The Internet has a wonderful democratizing characteristic — everyone can be a writer, a video star, a movie critic, a comedian, even a product tester. And they can be reviewers of your practice…for better or worse. Formerly if a business had a disgruntled customer/patient, that person had to make it his or her personal goal to go around and tell everyone they knew just what they...

Now that it boasts having over 50 million small business pages, Facebook wants to become a beacon for small business, literally. OK, that whole “literally/figuratively” business is overused and abused, but in this case it is spot on. Facebook recently released an actual beacon that works with small businesses to send out a signal to smartphones and tablets that come within range of them. Through these...

With the need for content in today’s online world, there can be a desire to get any content from any source, just to have it. After all, the more content you have with references and actual accurate language that relates to your practice’s specialties, the higher you’ll rank in organic search. Google and Bing over the past year have been making those changes, moving their...

Once upon a time, search was so predictable. People were at home or work at their desktop computer and would enter a search at Google.com. Answers would come ranked and users decided what to do from there. Now, search comes from everywhere, least of which seems to be the desktop. Smart phones, wearables, smart objects such as Amazon Echo, in cars. Everyone is searching now when...