Social Power for Cannabis Businesses

Social media platforms provide the extensive reach needed to help your business stand out in a crowded marketplace.

macbook 003 solid 2 social

Summary

Your cannabis business needs to be able to connect with potential customers on the websites they use every day to succeed online.

Expand your digital marketing footprint by adding social media to your efforts. More than ever before, businesses are using social media to connect with customers, increase brand recognition, improve brand loyalty, gain customer insight, and become valuable resources within their communities.

Social Media Basics

Social Media has become a staple in business and is now embedded in the online user’s journey to becoming a customer. Social media can help instill trust and helps customers connect on a more personal level with a brand. 

A recent study done in January 2020 shows that there are 3.80 billion people that are active on social media.

Source: Hootsuite

Social media works in tandem with other cannabis marketing services to drive traffic to your website, improve your search rankings, amplify your messaging to customers, boost your reputation, and drive high-quality leads. Ultimately, it provides a way for customers to directly connect to your website or business, convert leads into customers, and generate more revenue for your cannabis business.

HOW ARE YOUR SOCIAL MEDIA EFFORTS PERFORMING?

0%

of social browsers use social media to research products.

0%

of consumers claim they depend on influencer recommendations.

0%

of US adults now report that they are Facebook users.

0%

of Facebook users check their account every day

Are you taking advantage of this phenomenon?

Successful Strategy Components

Create Appealing and Engaging Content

Social media provides an opportunity for your business to create a more positive connection with customers by showcasing the personality and expertise of your brand. Followers want to be treated as friends, not customers. Show them a side of you that they won’t get from your website!

# Fun fact

Social media followers typically don't see themselves as customers as much as friends and fans.

Our efforts, supplemented by your own personal images, videos, or graphics create a complete look into your business that people will enjoy following.

Advice Media's Social Power service is affordable and effective.

We use high-resolution images, compelling captions, and cannabis-specific hashtags to showcase your business. We work with you to create a complete image for your business, letting customers know a bit more about what makes you unique while celebrating the thread of humanity that connects us all.

istockphoto 695831248

Did you know ... ?

The average user spends 3 hours per day on social networks and messaging.

Source: Globalwebindex

Regular Posting

Keeping your followers engaged means posting on a consistent basis. With Social Power, you will receive three posts on Instagram and four posts on Facebook every week. These, accompanied by your own posts, help ensure your social media profiles are up to date, complete, compelling, and full of engaging content. 

We aim to convert followers into customers while simultaneously increasing your business' exposure.

Social media allows for a deeper and more personal connection with your potential and existing clients. We are here to make sure your social media presence is well-executed, strategic, and on-brand. We might even have a bit of fun along the way!

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