Review Power for Radiology Practices

Create a steady stream of positive ratings from satisfied patients to earn trust and expand your business.

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Summary

A recent study shows that 92% of consumers now read online reviews.

Online reviews have become crucial for any business, radiology practices included. It may seem odd to think of a patient rating her mammogram, but she will, especially if your tech seemed indifferent to any discomfort involved. Today, reviews are often the first impression point a potential patient has with your practice.   

Patients read an average of six reviews before making a decision.  So if your practice only has one review or even worse, none at all, then potential patients won’t even consider your practice. On top of all that, online reviews are now a factor in local SEO rankings.

Consider the following:

0%

say that positive reviews make them trust a local business more.

0%

of customers are likely to spend 31% more on a business with excellent reviews.

0%

of consumers will take action only after reading a positive review.

0%

of consumers trust online reviews as much as personal recommendations.

No matter how strong your marketing efforts are, generating a steady stream of positive reviews and ratings from happy patients is critical for earning trust. Advice Media’s Review Power product helps you build authentic reviews and offers a solution to manage your online reputation.

In addition to boosting your online reputation, our reviews and rating platform works with your other marketing strategies to enhance your search rankings, amplify your brand, and gain and retain patients. 

All of these drive high-quality leads, more conversions, and more revenue.

SLICE OF ADVICE

The easiest method of generating reviews is asking for them.

Successful Strategy Components

REQUEST REVIEWS

Asking for new reviews from patients can be intimidating, but the best way to do it is to bite the bullet and just go ahead and ask for them. 

If your front desk staff doesn’t feel comfortable asking after people’s appointments, you can hang signs as reminders and send emails and prompts in your newsletters. 

You want to make sure that you ask as soon as you can after someone visits your office so their visit is fresh in their mind and they are still feeling the afterglow of a great appointment.  Consistent reviews establish your practice as trustworthy and competent, while simultaneously highlighting the things that patients find most useful and unique about your practice.

Advice Media’s Review Power platform allows you to request customer feedback via email or text message.

To streamline these efforts further, we provide templates that you can customize and automate. Then, with just the click of a button, that email or text message is sent to the customer, and they can leave their feedback on Google or Facebook. 

To complete your reputation management efforts, you will be notified of each review that is left, giving you the option and suggestions on how to respond. 

Slice of Advice

Blog Post:
Guide to Request & Respond to Reviews

Respond to Reviews

It is not only crucial to ask for reviews, but it is also crucial to respond to all patient reviews - both positive and negative.  Your patients see you care and your prospective radiology patients see that you care and they are reading how you respond, so make sure it is thorough and prompt.  Responding to negative reviews is crucial.  There is a much better chance of a negative reviewer adjusting their review or deleting it if you respond to them.

Advice Media’s Review Power platform allows radiologists to request reviews through templated emails. The platform alerts you when you receive a new review, positive or negative.

41% of consumers say that brands replying to reviews make them believe the company really cares about their customers.

Source: Bazaarvoice

Unfortunately, not every patient will be satisfied with their experience. But, our reviews and rating platform notifies you if someone writes a review with a rating below three stars. This advanced notice is crucial, as it allows you and your staff to know about negative feedback immediately.

With this advanced notice, you and your team can reach out to the dissatisfied patient and try to rectify the situation. This personal touch might just help change their mind.

Easily Build & Manage Your Reputation with Review Power

Negative reviews are inevitable, but here’s some tips on how best to handle them.

Slice of Advice

Blog Post:
Tips on how to handle negative reviews

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