Review Power for Cannabis Businesses

Create a steady stream of positive reviews and ratings from satisfied customers to earn trust and expand your business.

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Summary

A recent study shows that 92% of consumers now read online reviews.

Consumers are increasingly turning to online reviews before making purchase decisions. A large number of positive reviews and a high rating could mean the difference between generating new customers for your cannabis business and missing out on leads.

Consider the following:

0%

say that positive reviews make them trust a local business more.

0%

of customers are likely to spend 31% more on a business with excellent reviews.

0%

of consumers will take action only after reading a positive review.

0%

of consumers trust online reviews as much as personal recommendations.

Online reviews can't be ignored. Generating a steady stream of positive reviews and ratings from satisfied customers plays a necessary role in generating and converting new customers, building trust between business and consumer, and convincing a customer to choose you or your competitor down the street. Advice Media provides hands-on guidance to help you build authentic reviews, as well as offering a solution to manage your online reputation.

In addition to boosting your online reputation, our reviews and rating platform works in tandem with additional marketing strategies to enhance your search rankings, amplify your marketing message, and gain and retain customers.

All of these drive high-quality leads, more conversions, and more revenue.

SLICE OF ADVICE

The easiest method of generating reviews is asking for them.

Successful Strategy Components

REQUEST REVIEWS

Establishing your online reputation begins with generating a steady stream of positive reviews. The best way to do this is simple - just ask! When you have a positive interaction with a customer, receive repeat business, or they express their satisfaction with a product or service, that is the perfect opportunity to ask them for their feedback. These will help establish your business as trustworthy and competent while highlighting the things that customers find most useful and unique about your products and services.

Advice Media’s Review Power platform allows you to request customer feedback via email or text message.

To streamline these efforts further, we provide templates that you can customize. Then, with just the click of a button, that email or text message is sent to the customer, and they can leave their feedback on Google or Facebook. 

To complete your reputation management efforts, you will be notified of each review that is left, giving you the option and suggestions on how to respond.

Slice of Advice

Blog Post:
Guide to Requesting & Responding to Reviews

Respond to Reviews

Managing your online reputation doesn’t stop once you start receiving reviews. 

Responding to reviews is a great way to increase customer retention and change the minds of customers that initially left a negative review. These responses can be thanking someone for their positive feedback or making an effort to resolve an issue with someone that left a negative review. Either way, people love to see that you are responding to feedback!

Our services help cannabis businesses accentuate the positive feedback provided by customers online. Using a review platform that encourages customers to share their experience with your cannabis business through automated email and text message reminders reduces the labor required of your staff while allowing you to stay diligent in generating reviews.

41% of consumers say that brands replying to reviews make them believe the company really cares about their customers.

Source: Bazaarvoice

Not every customer will be satisfied with their experience. To address this, our reviews and rating platform notifies you if a customer writes a review with a rating below three stars. This advance notice is crucial, as it allows you and your staff to know about negative feedback immediately.

With this advance notice, you and your team can reach out to the dissatisfied customer and try to rectify the situation. This personal touch might just help change the customer's mind.

Negative reviews are inevitable, but here’s a tip on how best to handle them.

Slice of Advice

Blog Post:
Tips on how to handle negative reviews

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