Plastic Surgery Website Design & Development

Your plastic surgery practice website is the single most critical marketing asset you have in the digital world.

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Why Your Website Is So Important

Your plastic surgery practice website is the single most critical marketing asset you have in the digital world. It acts as a hub for all of your digital marketing efforts. You want to be sure to showcase your specialties, procedures, and skills here that set you above other local plastic surgeons.

Ultimately, the accurate measure of success for your website and all of the marketing strategies that drive traffic is converting high-quality leads into appointments that bring you revenue.

Advice Media specializes in plastic surgery website design that has specific aesthetic practice knowledge and expertise. We understand different conversion strategies best suited for your plastic surgery procedures and specific design features to enhance your website including procedure animations, plastic surgery blogging, before and after photo galleries, and creating strong calls to action to get patients into your office.

Effort Meter

Your Available Options At-a-Glance

  • Generating New Patients: Extremely Effective
  • Do It Yourself: Very Difficult
  • Typical Cost: Template Website: $1000-$3000; Semi-Custom Website: $5000-$12,000; Custom Website: $20000+

Website Design & Development Essentials

Mobile Responsiveness

Making your website accessible to users on any device enhances your ability to generate quality leads. At Advice Media, our websites aren’t just mobile-responsive; they are designed from a mobile-first perspective.

Google says 61% of users are unlikely to return to a mobile site they had trouble accessing, and 40% visit a competitor’s site instead.

Source: McKinsey & Company
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Mobile search has now surpassed desktop and is becoming more influential when selecting a plastic surgeon.

Your desktop and mobile sites need to feel like the same practice, yet with dramatically different functionality. A site that isn’t mobile-friendly tells a potential customer to keep looking.

Our websites are always mobile-responsive and able to dynamically shift to fit the screen of any device, from smartphones and tablets to desktop computers.

Test to see if your website is mobile responsive.

Compelling Calls to Action

How should people contact you?

We strategically incorporate different calls to action throughout your site to make it easy for people to know how to contact you. 

These include phone numbers, contact forms, email, appointment scheduling, and social media sharing designed to encourage potential patients to get in touch and schedule a consultation.

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High-Resolution Images

You probably recognize that content is an integral part of your website and Internet marketing, but not all content is the same.

90% of the information processed by the brain is visual.

Source: Thermopylae Sciences + Technology

We go beyond simple text to develop interactive content that:

  • Increases visitor engagement
  • Stimulates longer user sessions
  • Communicates more effectively with mobile users
  • Builds authority with your audience
  • Improves SEO results
  • Generates more leads

Engaging Content & Layout

Web design is so much more than aesthetics. We work with your practice to determine strategic calls-to-action, graphics, and placement to ensure you get more leads.

Before designing your website, team members at Advice Media will strive to understand your brand and represent it visually by researching:

  • Your practice areas and the procedures you value most
  • The types of patients your practice seeks to attract
  • The local marketplace you serve
  • Competitors’ websites -- the best way for your practice to stand out is a website that amplifies your unique selling points

Advice Media’s Signature Website Themes employ designs that project a professional image and embody the unique personality of each plastic surgery practice. Our sites also include original content that builds rapport with users, educates them, and strives to earn their business. 

WordPress Platform

Is it easy to update your website and improve SEO?

WordPress is used by 36% of all websites.

Source: W3Techs

At Advice Media, we build reliable and secure websites on the WordPress CMS platform. Reliable, scalable, and robust, the WordPress platform makes content creation and management simple without compromising beauty, responsiveness, or features. 

WordPress is structured to allow easy implementation of effective SEO strategies.

WordPress sites are easily found by major search engines, which assist with page ranking and, ultimately, site visibility. These sites are also user-friendly, easy to update, and ideally suited for SEO optimization.

Fast Site Speed

The longer it takes your site to load, the more leads you lose. At Advice Media, our hosting services come with custom-built caching technology, enabling us to deliver consistent and reliable site speeds to your potential patients. This is essential for establishing trustworthiness and keeping people on your site. It also impacts search engine ranking. Google considers site speed and page load times as part of its ranking algorithm. 

Google reported that sites lost 20% of their traffic for each additional 100 milliseconds it takes to load a page.

Source: Google
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