I Spend $$ on PPC, Why Don’t I Have Anything to Show for It?
Some marketing companies will tell you the sure fire way to get traffic from search engines is to spend money on a pay-per-click (PPC) campaign. They tell you: select keywords and spend $3,000/month. It’s the easy way to get traffic. Six months later, you’ve spent $18,000, and you don’t even know the number of patients […]
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