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Website development and digital marketing best practices change practically on a daily basis. While implementing the most current maintenance methods, our world-class teams are on a constant lookout for industry news and developments. As soon as we have found new information for our clients, we publish a comprehensive summary on our Blog.

Search Engine Marketing (SEM) Park City, UT

For Better or Worse — Dealing with Online Reviews

By Advice Media / January 30, 2019 / Comments Off on For Better or Worse — Dealing with Online Reviews

There was a time when “reviewers” were paid positions. Consumer Reviews made an entire magazine empire out of reviewing everything from baby cribs to cars. Siskel & Ebert were the trusted source to tell you if you should bother going to see a new movie or not. Every newspaper in every city and town had a […]

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Dental Promotional Products

Are Dental Promotional Products Worth It?

By Advice Media / January 15, 2019 / Comments Off on Are Dental Promotional Products Worth It?

There was a time when simply being a good dentist was enough to build your practice. Word of mouth was key to expanding your patient base. Advertising was unheard of for dentists or doctors. Websites and social media didn’t exist. Then a few practices started giving away promotional toothbrushes and personalized toothbrushes to their patients […]

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SEO Park City, Utah

Understanding What They’re Searching For

By Advice Media / December 30, 2018 / Comments Off on Understanding What They’re Searching For

At Advice Media, we’ve always been focused on getting our client practices to rank as high as possible in organic search. Since we’ve been building beautiful medical practice websites and optimizing them for search for 20 years, we’ve seen a tidal wave of change in search itself. It’s interesting to note that the iPhone is […]

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Search Engine Optimization Park City, UT

Keywords and Your Website

By Advice Media / December 15, 2018 / Comments Off on Keywords and Your Website

At Advice Media, we’ve been building the best looking, best-functioning medical websites on the Internet for over 20 years. But we’ve never been satisfied with just that. We’ve also made it our mission for those sites to rank in organic search. After all, what’s the point of having a great-looking site if no one’s looking […]

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Social Media Marketing Park City, UT

Social Media — Engagement is Everything

By Advice Media / November 30, 2018 / Comments Off on Social Media — Engagement is Everything

No matter what you personally think of social media, as a practice owner you need to have at least a Facebook page for your practice. We’ve told you that in other blogs. But simply having a page isn’t enough; you have to keep the content fresh and the engagement active. You may not particularly like […]

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How to Use Social Media to Get More Patients

By Advice Media / November 29, 2018 / Comments Off on How to Use Social Media to Get More Patients

A study conducted by the Journal of Medical Internet Research has given us an insight into how doctors view social media. Even though healthcare social media networks are on the rise, doctors are unsure of the benefits of interacting online in their professional capacity. Many doctors say that the ambiguous legal and ethical implications of […]

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How to Use Social Media for Dental Practices

By Advice Media / November 27, 2018 / Comments Off on How to Use Social Media for Dental Practices

  So, it seems like you’re doing everything right. You’re tweeting and posting Facebook updates for your dental practice, but they never seem to gain any traction. You have fans, but none of them are commenting on or engaging with your posts. Wondering why you’re not seeing people talking? Well, it’s possible you’re not encouraging […]

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Medical Website Design | Advice Media

What Good Is Exclusivity If Your Site Isn’t Ranking?

By Advice Media / November 15, 2018 / Comments Off on What Good Is Exclusivity If Your Site Isn’t Ranking?

If you have a medical practice, the odds are good that you’ve heard a digital marketing agency touting “market exclusivity.” However, when it comes to market exclusivity actually bringing you the results you are hoping–and paying–for, the odds are slim that exclusivity is likely to have an impact on your campaign. Market exclusivity is a […]

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Content Markerting Park City, UT

Show Your Human Side

By Advice Media / October 30, 2018 / Comments Off on Show Your Human Side

At Advice Media, in addition to building the industry’s best medical websites and optimizing them to rank in search, we also provide content. While some clients provide all of their own content for their sites, for others we write each page. We also provide blogs that Google’s bots love to crawl and some Facebook posts. […]

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Social Media Services Park City, UT

Changes for Your Facebook Practice Page

By Advice Media / October 15, 2018 / Comments Off on Changes for Your Facebook Practice Page

It seems Facebook is always changing. Considering all of the bad press the social media behemoth has received for fake accounts, false information, and possibly helping to inadvertently sway elections, change would be good. But they’re also continually changing the Facebook Business pages, which means your practice page is also evolving. Here’s a rundown of […]

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