Blog

Machine Learning Looks for Quality Content

  At Advice Media, we’ve been proponents of quality content from day one. Not only does quality content (particularly for medical practice websites) show expertise, it also aligns with the sophisticated/trustworthy image most practices need to attract new patients. Google is a believer in quality content, as well. In 2013 the company introduced a complete… Read More »


live chat support

Why Live Chat is a Great Addition to Your Website

More and more practices are adding live chat capability to their websites. While first impressions of this new communication portal can seem somewhat intrusive, live chat actually breaks down the barriers with customers and potential customers. It allows customers to ask questions or book appointments without having to use the phone, which research shows customers… Read More »


Handling Your Online Reputation

Handling Your Online Reputation

It’s easy to be irritated by how the Internet has changed some things with your practice. Sure, it has made it easier to get your name out there (especially when we move you up in search!). And it is easier for patients and potential patients to know exactly what procedures you specialize in. Plus, a… Read More »




Online Marketing Tips: What’s SEO, SEM and SMM?

One of the most frequent questions that we receive from our clients is about the difference between SEO, SEM, and SMM. Although these terms are becoming increasingly common, most people are still unsure of what they stand for. Whether you’re looking to update the look of your site, increase your search engine rankings, or start… Read More »


Why Your Website Needs a Blog

Why Your Website Needs a Blog

At Advice Media we strongly believe that a blog needs to be a part of every website we build. As a busy doctor or dentist, the thought of adding another task — writing a blog — can be the last thing you want to do. Plus, you may be letting your personal behavior cloud your… Read More »


Don’t Yelp When it Comes to Yelp

Some people love Yelp. Others not so much. But this business rating/review site isn’t going anywhere, so it pays to know some of its ins and outs. As with other review sites such as RealSelf and Healthgrades, practices need to pay attention to what’s going on with their Yelp page, keeping photos and all practice… Read More »


Don’t Yelp When it Comes to Yelp

Some people love Yelp. Others not so much. But this business rating/review site isn’t going anywhere, so it pays to know some of its ins and outs. As with other review sites such as RealSelf and Healthgrades, practices need to pay attention to what’s going on with their Yelp page, keeping photos and all practice… Read More »


Facebook Gives Preference to Live Video

Facebook Gives Preference to Live Video

When Facebook CEO Mark Zuckerberg was over in Barcelona in March attending a Samsung event, he used Facebook Live to tell his followers about a new partnership between the two companies. The odds are that it went right to the top of his followers’ News Feeds. Why? Because he has some special Zuckerberg coding in… Read More »


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