By now you have heard of sites like Facebook, Twitter, LinkedIn, and Myspace. These sites are being used by millions of people everyday and have quickly changed the way the world communicates and shares information.
When developing your website there are certain elements that you should make sure to include to improve your design and functionality, as well as other elements that you should avoid.
In the early days of the web many sites were created with the simple idea of establishing a presence on a new medium. Other sites were created with the idea of generating new business or fulfilling some other business function, but little was known about how people used the web and what strategies would maximize… Read More »
Blogs are great tools for maximizing the effectiveness of your web site. They allow you to quickly and easily add content, build up the size of your site and keep postings fresh for a low cost. Blogs are what you make of them; there is not one specific way they have to be used or… Read More »
What are Blogs? Blogs are web logs that are updated on a regular basis by their author. They can contain information related to a specific topic. In some cases, blogs are used as daily diaries about people’s personal lives, political views, or even as social commentaries. The truth of the matter is that blogs can… Read More »
Plug ins and widgets are programming scripts that add functionality to a blog. By default, blog installations come with a set of standard widgets and plug ins. The standard settings are normally sufficient for a practice in order to create an effective blog. A few practices, however, expand the functionality of their blog by installing… Read More »
Existing patients are an extremely valuable group to market to and communicating with them effectively not only increases return visits, but also the likelihood that they will refer others in their network to your practice. Here are some different avenues you can explore to make the most of your existing client base.
How often should you make revisions or modifications to your site? The answer is simple, as often as possible. Establish a schedule for yourself so that you review your site, with a critical eye, on the 15th and 30th of every month. As part of your maintenance and hosting agreement with Advice Media, you are… Read More »
The Internet is Now Used as the Primary Means of Finding Local Businesses, Including Healthcare Practices. Not too long ago, most people tended to think of the Internet as the global marketplace — the source where people would look up information and purchase goods and services from companies that were far away from their homes.… Read More »
While sponsored listings in search engines have existed for 10 years now, there are still many common misconceptions that we hope to debunk in this issue of MedNews. Not only is SEM (Search Engine Marketing) the only guaranteed way to get placement in search results, it is arguably the most effective form of advertising in… Read More »