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Pinterest Launches Accounts for Businesses

As you may know, Pinterest is one of the fastest growing, and has become, one of the most popular social networks. While businesses have successfully used the unique photo-sharing site to create and share content, Pinterest recently announced new business accounts, aimed at helping more businesses share content on Pinterest and making it easy for… Read More »



Encourage Patient Education Online

OrcaMD recently released an infographic with eye-opening statistics from The Center for Disease Control and Prevention about patient education. The infographic below suggests that half of patients walk out of the physician’s office not knowing what they were told and ask an average of only 0-2 questions per visit. Research also shows that patients are… Read More »



Press Releases: The PR Weapon Your Practice Needs to Be Thinking About

Think press releases are reserved only for politicians, celebrities and Fortune 500 companies? Think again! Historically, a press release served one purpose — to notify the press of a newsworthy event, in the hopes of garnering newspaper, radio and television coverage. In today’s world, it’s not quite that simple. Internet and search engine technology have… Read More »


Practice Management Column: Healthcare Law Delivers Higher Medicaid Payments to Primary Care Physicians

Health and Human Services (HHS) Secretary Kathleen Sebelius last week announced the final rule implementing the part of the health care law that delivers higher payments to primary care physicians serving Medicaid beneficiaries. The new rule raises rates to ensure doctors are paid the same for treating Medicare and Medicaid patients and does not raise… Read More »


Studies Show Consumer Online Reviews DO Matter

According to an article by Search Engine Land, this year’s Local Consumer Review Survey shows an increase in consumer trust and consumption of online reviews. According to the survey: 52% of consumers are more likely to use a local business if they have positive reviews 72% of consumers trust online reviews as much as personal… Read More »


Studies Show Consumer Online Reviews DO Matter

According to an article by Search Engine Land, this year’s Local Consumer Review Survey shows an increase in consumer trust and consumption of online reviews. According to the survey: 52% of consumers are more likely to use a local business if they have positive reviews 72% of consumers trust online reviews as much as personal… Read More »


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