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Website development and digital marketing best practices change practically on a daily basis. While implementing the most current maintenance methods, our world-class teams are on a constant lookout for industry news and developments. As soon as we have found new information for our clients, we publish a comprehensive summary on our Blog.

Twitter Tips: Social Media Security

By Advice Media / March 13, 2014 / Comments Off on Twitter Tips: Social Media Security

Along with stealing personal information and compromising your company’s data, hackers can pose a serious threat to your brand’s reputation. Damaging tweets or private messages sent from your Twitter account, such as spam or offensive comments to other users, can put a dent in your list of followers. A few days ago, Justin Bieber’s Twitter […]

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What Social Media Platforms Should Your Practice Use?

By Advice Media / March 10, 2014 / Comments Off on What Social Media Platforms Should Your Practice Use?

When you’re starting out a new social media plan for your medical practice, your options can be overwhelming. From creating a Facebook page to sending out messages via a Twitter account, you certainly have a great deal of options to choose from. So, how do you know what social media platforms will work best for […]

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Are You Using Social Media Correctly?

By Advice Media / March 6, 2014 / Comments Off on Are You Using Social Media Correctly?

Our Advice Media blog covers many aspects of how you can use social media to improve your online presence and boost your business, but in this post, I’d like to discuss ways that you may be using social media incorrectly – without even knowing it. Digital marketing expert Eric Siu (@ericosiu) recently listed the top […]

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Do Your Employees Know How to Run Your Business' Twitter Account?

By Advice Media / February 24, 2014 / Comments Off on Do Your Employees Know How to Run Your Business' Twitter Account?

When it comes to maintaining a professional account for your business, it’s important to know how to use a Twitter account to boost and support your company’s online presence, as well as how to avoid regretful Twitter pitfalls. For example, if your Twitter account is being handled by an employee who is unaware or untrained […]

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Do Your Employees Know How to Run Your Business’ Twitter Account?

By Advice Media / February 24, 2014 / Comments Off on Do Your Employees Know How to Run Your Business’ Twitter Account?

When it comes to maintaining a professional account for your business, it’s important to know how to use a Twitter account to boost and support your company’s online presence, as well as how to avoid regretful Twitter pitfalls. For example, if your Twitter account is being handled by an employee who is unaware or untrained […]

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Preserve Your Positive Online Presence: Handling Customer Complaints

By Advice Media / February 11, 2014 / Comments Off on Preserve Your Positive Online Presence: Handling Customer Complaints

As your online presence grows, it will invite more visitor interaction to your social media accounts. These visitors consist of both current clients and prospective customers. You’ll also receive site visitors who are gathering information, such as readers of your medical blog who are particularly interested in an area that you specialize in. There is […]

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Be a Better Twitter User

By Advice Media / February 7, 2014 / Comments Off on Be a Better Twitter User

It seems recently that a number of our doctors and practice administrators want to know “the secret” of how to be a good tweeter, twit, twitterer or twister (these are some of my favorite terms used when they mean Twitter-user.) Like all things social media-related being consistent, original and interesting are the big secret—which really […]

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Using Social Media to Boost Your Brand

By Advice Media / February 5, 2014 / Comments Off on Using Social Media to Boost Your Brand

Most brands and practices now have social media accounts on Facebook, Twitter and Google+. Unfortunately, once they are set up, many of these accounts are neglected and rarely updated, which can reflect poorly on the business when potential customers search for it online. To build a following and fan base on social media accounts, it’s […]

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Managing Your Twitter Reputation

By Advice Media / February 1, 2014 / Comments Off on Managing Your Twitter Reputation

Each day, millions log on to Twitter to share personal information and news, or simply to write about things that interest them. However, sending out a tweet that reads negatively about someone else can also end up damaging your personal or professional reputation. Recently, actress and singer Courtney Love made national headlines when she won […]

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How Can a Hashtag Help Brand My Medical Practice?

By Advice Media / January 28, 2014 / Comments Off on How Can a Hashtag Help Brand My Medical Practice?

Most people have heard of the hashtag—maybe in the realm of social media, or maybe just in pop culture. It was recently a Saturday Night Live skit with Justin Timberlake and Jimmy Fallon. But, do you know how the hashtag really works; and how it can help your practice? The hashtag, once the user-generated symbol […]

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