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Website development and digital marketing best practices change practically on a daily basis. While implementing the most current maintenance methods, our world-class teams are on a constant lookout for industry news and developments. As soon as we have found new information for our clients, we publish a comprehensive summary on our Blog.

Two Facebook Algorithm Changes to Note for Your Practice Page

Social Media is Changing Healthcare

By Advice Media / January 30, 2018 / Comments Off on Social Media is Changing Healthcare

The healthcare industry wasn’t exactly an early adopter when it came to making social media a part of medical practices and facilities, but that is changing and patients are driving the change. Across the web, there are dozens of studies that illustrate how patients are using social media for everything from choosing doctors to discussing […]

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Online Marketing Tips: What’s SEO, SEM and SMM?

By Advice Media / May 5, 2017 / Comments Off on Online Marketing Tips: What’s SEO, SEM and SMM?

One of the most frequent questions that we receive from our clients is about the difference between SEO, SEM, and SMM. Although these terms are becoming increasingly common, most people are still unsure of what they stand for. Whether you’re looking to update the look of your site, increase your search engine rankings, or start […]

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Social Media Marketing Terms To Know

By Advice Media / September 24, 2014 / Comments Off on Social Media Marketing Terms To Know

Social media isn’t just something Millennials are obsessed with. In fact, if social media is used correctly it can greatly benefit your medical practice! Becoming a pro at social media marketing isn’t as difficult as you’d image! To follow are some of the top social media terms every doctor should know when it comes to […]

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Managing Your Twitter Reputation

By Advice Media / September 22, 2014 / Comments Off on Managing Your Twitter Reputation

When it comes to the world of online marketing, your reputation is everything. It’s important to protect your reputation, especially on social media channels. While it’s important to welcome both positive and negative feedback from patients, it’s also important to protect your professional reputation from any social media mishaps or blow-back. The microblogging website Twitter […]

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Social Media Updates: A Roundup

By Advice Media / September 9, 2014 / Comments Off on Social Media Updates: A Roundup

The world of social media is constantly changing. If you saw a screenshot of what Facebook looked like even just five years ago, you’d likely be surprised that it’s the same website. With that in mind, it’s important to remember that as these sites change, they introduce many new helpful features and updates you may […]

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How Social Media Can Be Used Effectively for Your Practice

By Advice Media / September 8, 2014 / 1 Comment

Today, popular social media websites, such as Facebook, Google+, or Twitter,  are considered an extremely important part of any online marketing plan. However, when it comes to social media, it is more important to choose a social media site which works effectively for your practice, rather than establishing a social media site just for the […]

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Tips for Avoiding HIPAA Violations on Social Media

By Advice Media / September 3, 2014 / Comments Off on Tips for Avoiding HIPAA Violations on Social Media

Social media certainly has its advantages for medical practices when it comes to branding and marketing yourself to new patients. However, social media has placed many medical professionals in the crossfire of HIPAA violations. With little guidance, it’s easy for medical professionals to make small mistakes with big consequences over the internet. The U.S. Department […]

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5 Signs You’re Commiting Social Media Self-Sabotage

By Advice Media / September 2, 2014 / Comments Off on 5 Signs You’re Commiting Social Media Self-Sabotage

Social media may be the only form of free advertisement to ever exist. It’s an excellent platform for business owners and medical professionals to promote their practices, establish relationships with their existing and potential patients and to establish an expert social media presence in their given field. However, with little-to-no official regulation, it’s easy to […]

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Surprising Tips for Navigating Twitter

By Advice Media / August 25, 2014 / Comments Off on Surprising Tips for Navigating Twitter

Social media experts everywhere have different opinions about how often business should tweet for optimal social media marketing results. However, one thing social media experts agree upon is to not spam your followers, however, on Twitter spamming your followers is nearly impossible unless you are scheduling tweets to post every second of the day. The […]

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Developing a Social Media Checklist

By Advice Media / August 22, 2014 / Comments Off on Developing a Social Media Checklist

Today, it is essential for doctors and medical practices to implement social media into their marketing practices. It’s fairly easy to recognize the importance and value of social media for doctors- after all, millions of people used social media websites to not only find information about doctors, but to also share their personal experiences with […]

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