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Review Management

Website development and digital marketing best practices change practically on a daily basis. While implementing the most current maintenance methods, our world-class teams are on a constant lookout for industry news and developments. As soon as we have found new information for our clients, we publish a comprehensive summary on our Blog.

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How to Respond to Negative Reviews Without Breaking HIPAA Rules

By Advice Media / March 25, 2020 / Comments Off on How to Respond to Negative Reviews Without Breaking HIPAA Rules

Responding to reviews in the medical verticals can be tricky. This is especially true if the information in the review reflects negatively on the practice. Of course, the first thing you want to do is tell the individual that their side of the story is wrong! However, I beg you to pump the breaks and […]

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Google Review Policies: What’s Not Allowed

By Advice Media / March 25, 2020 / Comments Off on Google Review Policies: What’s Not Allowed

It’s no secret how important reviews can be for your business, especially when it comes to Google Reviews. It’s a major element of any successful marketing campaign that you simply can’t ignore. According to Search Engine Land, 88% of customers trust online reviews just as much as a personal recommendation, and 74% of consumers say […]

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Making Sense of Some Google Local Search Symbols

By Advice Media / May 30, 2019 / Comments Off on Making Sense of Some Google Local Search Symbols

When you’re searching for something that Google assumes is of local interest versus general information, it returns local results. When you type in “Dental Implants,” for instance, you’ll see what is called the Map Pack of local dentists near you offering to replace a tooth with a dental implant. It’s assumed you want options for […]

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Review Management

The Power of the Review

By Advice Media / October 30, 2017 / Comments Off on The Power of the Review

It used to be that reviewers/critics were highly coveted newspaper positions. Gene Siskel and Roger Ebert were famous for their Chicago Tribune movie reviews. Restaurant reviewers in big city papers could make or break a new restaurant. But today everyone is a reviewer thanks to online reviews. See a movie? Post a review on a […]

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How to Legally Respond to Patient Online Reviews

By Advice Media / September 15, 2017 / Comments Off on How to Legally Respond to Patient Online Reviews

Studies show that 84 percent of consumers turn to review sites to find a doctor or dentist. But those reviews they’re reading can be a mixed bag for the practice. Good or not so good, your practice needs to respond to every review if for no other reason than to show you are cognizant and […]

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Don’t Yelp About Yelp — People Trust It

By Advice Media / July 30, 2017 / Comments Off on Don’t Yelp About Yelp — People Trust It

When the doctors, dentists, and dermatologists who are behind our Advice Media practices were in medical or dental school, the last thing they worried about was a future of having to manage their reputation online in the presence of 65 online medical review websites. They didn’t think about having a Facebook page for their future […]

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Handling Your Online Reputation

Handling Your Online Reputation

By Advice Media / May 15, 2017 / Comments Off on Handling Your Online Reputation

It’s easy to be irritated by how the Internet has changed some things with your practice. Sure, it has made it easier to get your name out there (especially when we move you up in search!). And it is easier for patients and potential patients to know exactly what procedures you specialize in. Plus, a […]

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How Can Doctors Create a Strong, Online Medical Reputation?

By matt.karban / July 20, 2015 / Comments Off on How Can Doctors Create a Strong, Online Medical Reputation?

The Pew Internet Research Health Fact Sheet suggests that 72% of Internet users have looked online for health care information within the previous year. Instead of looking through the Yellow Pages, consumers turn to the web for more information, rankings, reviews and any other pertinent information about health care providers. With the impending value consumers […]

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