Medical Marketing

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A Few Ideas to Boost Your Medical, Dental, or Aesthetic Site Traffic

For many medical, dental, and aesthetic practices, it can seem overwhelming trying to keep up with the latest best practices in digital marketing. Of course, that’s where we come in at Advice Media. We’ve been building the web’s most beautiful websites and optimizing them for organic search for over two decades. For many clients, we …

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Skin in the Game — Your Dermatology Practice Website

Dermatology is an area of the medical world that many people never make use of. They do so at their own risk, of course, as skin cancer prevalence continues to grow. Unlike dentists, who’ve had to advertise to stay competitive in a rapidly changing dental world, dermatologists haven’t necessarily felt the same pressure. But you’d …

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What Role Does Social Media Play in Ranking?

Social media is not anyone’s darling these days. From spreading false conspiracy theories to fomenting political violence, this surely isn’t what was intended when Zuckerberg and others created these platforms. In a way, social media’s role with businesses is probably actually closer to what the entire social media concept was intended to be. After all, …

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Guidelines and the New Aesthetic Office in These Strange Times

For the medical practices we help with their online presence it has definitely been an odd year. When everything blew up with COVID-19 in late February, none of us knew what to expect. The only thing that was clear what this was a novel virus, one the human body had never been exposed to. That …

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Daddy Do-Overs Present Growing Marketing Opportunity

Pregnancy, childbirth, and breastfeeding wreak havoc on a woman’s body, and those changes led to the popular “mommy makeover,” which combines a tummy tuck, breast lift, and liposuction into a single surgical session. Many of our Advice Media plastic surgery practices have dedicated followings made up of women looking to reverse the effects of having …

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Medical Professionals Need Websites Just Like a Retail Store

As a doctor, dentist, dermatologist, or other specialty medical provider, it can be easy to assume your patients come to you through word of mouth, or from your affiliation with a healthcare network. After all, before 1977 that was the only way a patient found a practice. It was basically illegal for professionals such as …

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