During this oddest of years, it’s been hard to feel good about a whole lot. From doomscrolling to not being able to go to your favorite restaurant, from the politization of the simplest steps to help protect others to a certain callousness about death, it hasn’t been a year most of us will want to …
Helping Your Patients Feel Comfortable with an Uncomfortable Situation Read More
This has been the oddest spring and summer that any of us have ever been through or hopefully will ever go through — the coronavirus has turned everything upside down. Schools and businesses are closed. If we’ve not been stuck at home, restaurants can only use half their tables and waiters come to your table …
Responding to reviews in the medical verticals can be tricky. This is especially true if the information in the review reflects negatively on the practice. Of course, the first thing you want to do is tell the individual that their side of the story is wrong! However, I beg you to pump the breaks and …
How to Respond to Negative Reviews Without Breaking HIPAA Rules Read More
The world of HIPAA violations as they pertain to social media is pretty murky. Over the years, we’ve seen multiple instances of medical personnel being slammed with heavy fines, as well as suffering other harsh penalties. It’s important to remember that while social media is an incredibly valuable tool for marketing and promotion, it can …
Social media certainly has its advantages for medical practices when it comes to branding and marketing yourself to new patients. However, social media has placed many medical professionals in the crossfire of HIPAA violations. With little guidance, it’s easy for medical professionals to make small mistakes with big consequences over the internet. The U.S. Department …
Tips for Avoiding HIPAA Violations on Social Media Read More
Users posting under a practice’s official social media account have to follow several privacy precautions, and medical professionals have to be especially careful of what they share on social media. For physicians, maneuvering the social media waters can be tricky. To help clarify what can — and cannot — be shared online, the Health Insurance …
Electronic medical records are fast replacing traditional paper records in medical practices and hospitals. Beginning January 1st, 2011, the United States Government (via the American Recovery and Reinvestment Act) began offering significant incentives to physicians and medical facilities making the switch from traditional paper records to more efficient EMR software. Physicians can be awarded up …
Practice Management Column: Choosing Your Electronic Medical Record (EMR) Read More
A recent scandal involving before-and-after breast augmentation photos on a plastic surgeon’s website has stirred a very relevant debate involving medical confidentiality and web marketing practices. A plastic surgeon had received permission from certain patients to publish photos of their naked breasts both pre and post augmentation for the surgeon’s online portfolio. Their names, however, …
Plastic Surgeon is Sued for Misuse of Patient Photos Read More