Category Archives: ePatient

Explore the Benefits of Twitter in 2014

It’s a new year, so why not explore some new social media strategies for your medical practice? One option that is sure to benefit your practice this year is the microblogging website, Twitter, already used by millions of businesses and individuals daily. Let’s take a closer look at some reasons you may want to consider… Read More »

The Benefits of Keeping a Medical Blog

It seems today that everyone has a blog. Whether personal or professional, serious or silly, factual or informal—just about every subject has a blog about it. And rightfully so! If someone wants to write about it, there is somebody who wants to read about it. This is one of the greatest things about information dissemination… Read More »

Is Twitter Serving up Your Target Market?

Social media is quickly becoming the go-to for all types of brands and businesses—including doctors, dentists and whole practices. A recent article written by Belle Beth Cooper for Buffer points out a number of statistics that doctors using social media might find useful. Surprisingly, the fastest growing demographic using Twitter is the 55-64 year old… Read More »

Encourage Patient Education Online

OrcaMD recently released an infographic with eye-opening statistics from The Center for Disease Control and Prevention about patient education. The infographic below suggests that half of patients walk out of the physician’s office not knowing what they were told and ask an average of only 0-2 questions per visit. Research also shows that patients are… Read More »

More Seniors Turn to the Internet for Information

Do older adults make up a large portion of your patient base? Perhaps you’ve been reluctant to invest in an online marketing strategy because you think your patients seek information offline. Well, recent studies suggest you may want to reconsider! Pew Internet Reports… 53% of U.S. adults 65+ use the Internet to look for information… Read More »

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