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Website development and digital marketing best practices change practically on a daily basis. While implementing the most current maintenance methods, our world-class teams are on a constant lookout for industry news and developments. As soon as we have found new information for our clients, we publish a comprehensive summary on our Blog.

Explore the Benefits of Twitter in 2014

By Advice Media / January 15, 2014 / Comments Off on Explore the Benefits of Twitter in 2014

It’s a new year, so why not explore some new social media strategies for your medical practice? One option that is sure to benefit your practice this year is the microblogging website, Twitter, already used by millions of businesses and individuals daily. Let’s take a closer look at some reasons you may want to consider […]

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The Benefits of Keeping a Medical Blog

By Advice Media / December 20, 2013 / Comments Off on The Benefits of Keeping a Medical Blog

It seems today that everyone has a blog. Whether personal or professional, serious or silly, factual or informal—just about every subject has a blog about it. And rightfully so! If someone wants to write about it, there is somebody who wants to read about it. This is one of the greatest things about information dissemination […]

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Is Twitter Serving up Your Target Market?

By Advice Media / December 10, 2013 / Comments Off on Is Twitter Serving up Your Target Market?

Social media is quickly becoming the go-to for all types of brands and businesses—including doctors, dentists and whole practices. A recent article written by Belle Beth Cooper for Buffer points out a number of statistics that doctors using social media might find useful. Surprisingly, the fastest growing demographic using Twitter is the 55-64 year old […]

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Social MD: The Many Benefits of Having a Social Media Page

By Advice Media / November 15, 2013 / Comments Off on Social MD: The Many Benefits of Having a Social Media Page

Using social media to interact with patients will certainly drive traffic to your site, but have you ever thought about how social media can help your patients? Here are a few examples of ways doctors and hospitals can use social media to engage, inspire and even motivate patients. Engage: Mayo Clinic engaged a number of […]

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Mobile Marketing: The Next Step in Medical Websites

By Advice Media / October 18, 2013 / Comments Off on Mobile Marketing: The Next Step in Medical Websites

Are you missing out half of the potential patient traffic? If you don’t have a mobile site you could be. According to a recent Yahoo! study, 52 percent of mobile users will avoid a site entirely if it does not offer an easily navigable and user-friendly mobile site. Today mobile phones and tablets have all […]

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Forty One Percent of Patients Willing to Switch Physicians for Online Access

By Advice Media / September 20, 2013 / 1 Comment

A recent Accenture survey found that more than 40 percent of patients would be willing to switch to a different doctor so that they can have access to their electronic medical records (EHR). Currently 36 percent of those surveyed have full access to their Electronic Medical Record (EMR), while 41 percent would switch physicians and […]

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Encourage Patient Education Online

By Advice Media / November 15, 2012 / 1 Comment

OrcaMD recently released an infographic with eye-opening statistics from The Center for Disease Control and Prevention about patient education. The infographic below suggests that half of patients walk out of the physician’s office not knowing what they were told and ask an average of only 0-2 questions per visit. Research also shows that patients are […]

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The Doctor Will Skype you Now! How Video Chat Services are Changing Healthcare

By Advice Media / July 25, 2012 / Comments Off on The Doctor Will Skype you Now! How Video Chat Services are Changing Healthcare

Skype is known by most as a way to keep in touch with friends, family and co-workers. But health professionals are using Skype a bit differently! By using Skype to consult with patients and other healthcare professionals, healthcare communication has certainly been enhanced in many ways. Uses For Skype in Healthcare Here are a few […]

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More Seniors Turn to the Internet for Information

By Advice Media / July 5, 2012 / Comments Off on More Seniors Turn to the Internet for Information

Do older adults make up a large portion of your patient base? Perhaps you’ve been reluctant to invest in an online marketing strategy because you think your patients seek information offline. Well, recent studies suggest you may want to reconsider! Pew Internet Reports… 53% of U.S. adults 65+ use the Internet to look for information […]

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