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Website development and digital marketing best practices change practically on a daily basis. While implementing the most current maintenance methods, our world-class teams are on a constant lookout for industry news and developments. As soon as we have found new information for our clients, we publish a comprehensive summary on our Blog.

Email Marketing Park City, UT

Dental Patients Don’t Equate Email Marketing with Root Canals

By Advice Media / July 30, 2019 / Comments Off on Dental Patients Don’t Equate Email Marketing with Root Canals

We all get too many emails. If you buy anything online these days, you are then set up for a daily email from said enterprise until the end of time…maybe longer. It seems dumb, obnoxious, overkill at its finest. Ah, but there’s method to this email madness, and it works. Still, if you’re a dentist […]

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Digital Marketing Park City, UT

Is Your Email Working as Hard as It Can?

By brandon.shaw / November 30, 2017 / Comments Off on Is Your Email Working as Hard as It Can?

Digital marketing people have been writing the obituary for email marketing just about from its first day. But decades later, email marketing is still going strong, and it may be getting even stronger. It’s thought that the perseverance/success of email marketing is, in part, due to anti-spam legislation. This has given email credibility with consumers, […]

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If You’re Emailing Your Patients, the Question is When

By Advice Media / January 15, 2017 / Comments Off on If You’re Emailing Your Patients, the Question is When

Many of our Advice Media clients use email marketing to their current and potential patients. While any communication with your patients is valuable, there are some things to consider when creating and sending your next email. First some facts about email marketing There are more statistics on email marketing than time to go through. But […]

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E-mail Marketing: How It Can Still Benefit You

By Advice Media / September 23, 2014 / Comments Off on E-mail Marketing: How It Can Still Benefit You

Today, most of the emphasis in online marketing is placed on social media, effective SEO and mobile device optimization. Because of all that, e-mail marketing often becomes lost in the shuffle! However, the practice of e-mail marketing is still alive and kicking, and may serve your medical practice well in terms of reaching patients. So, […]

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Patient Reviews Are Essential to SEO: Learn How to Boost Yours!

By Advice Media / May 12, 2014 / Comments Off on Patient Reviews Are Essential to SEO: Learn How to Boost Yours!

When it comes to gaining a competitive edge on the Internet, local listing websites are the best place to start – especially Google+ Local. One of the major benefits of these types of sites is that past clients can post reviews on the very same page as your business listing. These can help you win […]

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Data Never Sleeps Infographic: What Happens Online in One Minute

By Advice Media / May 1, 2014 / Comments Off on Data Never Sleeps Infographic: What Happens Online in One Minute

The Internet never sleeps, but do you know how much data is uploaded, shared and tweeted in just minute? The numbers may surprise you… Online information platform Domo created the below infographic to demonstrate just how much data is created by common web services every 60 seconds. Here are some of the figures of what […]

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Millennials and Healthcare: How to Reach Them

By Advice Media / March 17, 2014 / Comments Off on Millennials and Healthcare: How to Reach Them

Twenty-something year old adults (“millennials”) can be a tough crowd to reach. They were raised with the Internet, and are now totally dependent on technology for their daily needs, including finding a doctor for themselves or their family. Unlike previous generations, who relied on either a phone book or word-of-mouth to find a doctor, millennial […]

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What You Need To Market Your Medical Practice in 2014

By Advice Media / January 8, 2014 / Comments Off on What You Need To Market Your Medical Practice in 2014

The beginning of a new year brings renewed opportunity for doctors to connect with patients. Since different marketing strategies work for different doctors, there is really no “right” or “wrong” way of reaching patients. However, in 2014, there are certain elements that are necessary for successfully marketing a medical practice. Let’s take a closer look at […]

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The Benefits of the Press Release

By Advice Media / January 2, 2014 / Comments Off on The Benefits of the Press Release

Today, most medical practices focus their energies on building followings through social media channels, such as Facebook or Twitter. While the press release has long been considered one of the most powerful marketing tools, it is now often forgotten due to all the focus on social media and online channels. However, the press release is […]

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How to Reach Your Existing Patients

By Advice Media / December 26, 2013 / Comments Off on How to Reach Your Existing Patients

While it is always important to bring in new business to your practice, it is also important not to forget the patients you already have. After all, these patients already know who you are and what your practice has to offer. Plus, existing patients will likely tell others about the experience they had, which will […]

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