Category Archives: Customer Reviews

Performance Tracking Park City, UT

Ratings and Reviews Drive Customers

These days everyone’s a reviewer. Go to a movie — write a review as if you’re Roger Ebert. Buy a new vacuum cleaner on Amazon — write a review as if you’re a writer with Consumer Reports. Eat at the new local Italian place — write a review like a New York Times food critic.… Read More »


Don’t Yelp When it Comes to Yelp

Some people love Yelp. Others not so much. But this business rating/review site isn’t going anywhere, so it pays to know some of its ins and outs. As with other review sites such as RealSelf and Healthgrades, practices need to pay attention to what’s going on with their Yelp page, keeping photos and all practice… Read More »


Don’t Yelp When it Comes to Yelp

Some people love Yelp. Others not so much. But this business rating/review site isn’t going anywhere, so it pays to know some of its ins and outs. As with other review sites such as RealSelf and Healthgrades, practices need to pay attention to what’s going on with their Yelp page, keeping photos and all practice… Read More »


Tips for Avoiding HIPAA Violations on Social Media

Social media certainly has its advantages for medical practices when it comes to branding and marketing yourself to new patients. However, social media has placed many medical professionals in the crossfire of HIPAA violations. With little guidance, it’s easy for medical professionals to make small mistakes with big consequences over the internet. The U.S. Department… Read More »



How Online Reviews Affect Consumers’ Choices

According to an article by Search Engine Land, this year’s Local Consumer Review Survey shows an increase in consumer trust and consumption of online reviews. According to the survey: 52% of consumers are more likely to use a local business if they have positive reviews 72% of consumers trust online reviews as much as personal… Read More »


How to Properly Handle Negative Online Reviews

For the medical industry in particular, online patient reviews of your practice are an essential part of establishing brand awareness, reputation and your SEO ranking strategy. By encouraging your patients to write unbiased reviews about their experiences at your practice, you’re accomplishing a number of different things to further your business. But what if a… Read More »



Using Social Media to Gather Patient Feedback

Social media has offered an outlet for patients and consumers who want to provide feedback to a professional service. Unfortunately, it’s often only those individuals with the most negative feedback to share that go out of their way to do so. Those satisfied or mildly displeased with their experiences may not feel invested enough to… Read More »


Millennials and Healthcare: How to Reach Them

Twenty-something year old adults (“millennials”) can be a tough crowd to reach. They were raised with the Internet, and are now totally dependent on technology for their daily needs, including finding a doctor for themselves or their family. Unlike previous generations, who relied on either a phone book or word-of-mouth to find a doctor, millennial… Read More »


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Park City Headquarters
1389 Center Dr #230 | Park City, UT 84098
Melville, New York Office
115 Broadhollow Rd #225 | Melville, NY 11747