Category Archives: Blogging


Why Your Practice Needs Blog Writing

Since the late 1990s, blogs (originally known as “weblogs”) have seen a significant growth in popularity. Today, the practice of blogging is widely in use, from microblogging websites such as Twitter, to blogs created solely for either personal and professional purposes. Doctors and medical practices of all sizes may also benefit from having a professional… Read More »


How Can You Improve Your Medical Blog?

Within the past 10 years, the popularity of blogging has exploded, with millions of online users now posting their daily thoughts in their personal blogs. Medical practices of today also benefit from blogging, as blogs enable them to connect with patients on a more personalized level. Additionally, blogs have search engine optimization (SEO) benefits, which… Read More »


Elements of a Valuable Blog Article

Blog writing is not just a stream of consciousness, especially when it comes to a medical practice. Concise, original blogs can help drive your SEO value through content marketing. To follow is a recipe for valuable blog writing. Always write original content. It goes without saying that plagiarism is a punishable offense, but the most… Read More »


Importance of Online Branding

Online branding is a method that uses the web to position a brand in the marketplace. Marketing tools such as websites, optimization, social media, blogging, are also used as a means of branding. Branding can be  recognized as an attempt to bring customers to your brand, product, and practice. Websites. Creating an effective website is… Read More »


Blogging Mistakes to Avoid

Starting a blog can be an intimidating process. What type of content should you be putting into your blogs? What type of tone should the blog take on? The key to blog writing is to always keep your target audience in mind, and use interesting original visuals to support the information you are providing. Here’s… Read More »


How Blogs Can Leverage Your Medical Practice

If you are a doctor with an active website or social media presence, you’re already one step ahead in marketing your practice for the digital-savvy patient! Today’s patients not only use the internet to gather information, but they also expect their doctors and dentists to deliver a certain level of communication and interaction through their… Read More »


Tips for Effective Blogging for Medical Practices

The purpose of blogging for medical practices is to boost search engine results while providing important information to your target audience (which is new and existing patients). Blogging isn’t just a stream of thoughts or announcements, blogs can be as detailed and technical as you desire, but it is important to write in language that… Read More »


Engaging Existing Patients Through Social Media

The success of any medical practice depends on its ability to bring in new patients and generate new business. However, it’s important not to forget to engage with your existing patients. After all, satisfied patients are the ones who can help boost the reputation of your practice by sharing their experience with family or friends,… Read More »



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