Like any other professional service industry, most high-quality legal business still comes from referrals. Referrals from other attorneys and law firms is an essential part of a diversified new client strategy, and offers significant benefits:
- Referral leads are typically more qualified, having been at least partially vetted by your referral source
- Referral clients typically shop less since they already have a higher level of trust in you
- Referring attorneys can become a consistent stream of new cases.
The fact is, you probably spend little or no time or resources growing your most profitable lead source. You would rather put all of your marketing dollars into advertising to the masses and competing with all the other firms to build a brand and name recognition.
The biggest obstacle of growing referrals isn’t a lack of desire. Most attorneys want to get more referrals. They just don’t have the time, or know how to 1) effectively target and reach the right attorneys or firms, 2) position themselves as an authority, or 3) utilize the Internet as a means to grow and nurture their referral sources to stay “top of mind”.
We now offer you and your firm a proven Referral Marketing Program.
Referral Marketing Campaign Includes:
- LinkedIn Expert Updates your Profile
- Highly-Profiled Target Audience
- 1,000 Targeted Invitations Sent Every Month
- Custom Follow-Up Campaign to All New Contacts
- Detailed 24/7 Tracking of:
- New Contacts
- Engagement and New Leads
- Daily Campaign Activities
- Ongoing Database Marketing to your LinkedIn Network; Stay Top-Of-Mind!
If you are interested in viewing actual client results or receiving a quote on launching a professional referral marketing campaign, please call us today at 435.575.7470.